email-automationA very common question asked by may online retailers is answered with a humor and lots of practical steps by Kyle @ vextras.com in article called “7 Delicious Email Marketing Recipes You Can Cook Up In Less Than 45 Minutes” (https://www.vextras.com/7-delicious-email-marketing-recipes-can-cook-less-45-minutes)

Article shows 7 “Recipes” with list of “Ingredients” and step by step “cooking” instructions.

  1. Build a Mailing List From Everyday Web Visitors
    A simple way to collect email addresses is to install a notification feature when visitors arrive at your store….
  2. Send Emails To First-Time Subscribers
    Trigger an event to take place when someone subscribes to your email list for the first time. The key here is to get them to take action once they receive your welcome email …
  3. First-Time Buyers
    Show new customers a little love after their first purchase and entice them to come back…
  4. Promote Cross-Sales
    Promoting cross-sales can take more time to configure, yet it’s also a very effective email marketing technique….
  5. Request Reviews
    Requesting reviews from your customers can include a wide variety of tools depending on what you want to accomplish. There are several third party applications available like…
  6. Win Back Customers
    Reaching out to customers who haven’t bought something in awhile is a potential gold mine for sales. …
  7. Reward Your Best Customers
    Creating a workflow to reward your best customers is almost exactly the same as with first-time purchasers….

Please read full article here: “7 Delicious Email Marketing Recipes You Can Cook Up In Less Than 45 Minutes” and let us know if you need help implementing any of this – main ingredient is MailChimp.com and we have integration modules for it for Magento and X-cart.

To your success!

Anton Pachkine
FinestShops offers premium Magento and X-Cart managed packages for companies without a large IT department and will manage your online store and servers like your own dedicated IT department so you and your staff can concentrate on growing your sales and serving your customers. Visit www.finestshops.com