by Anton Pachkine | Uncategorized
Small things like this can be missed when upgrading to a new system until it is too late and Google already punished your store for lack of proper XML sitemap. It may not affect your rating or it may – in any case, it’s better not to mess with Google if...
by Anton Pachkine | Magento
Can you increase sales with product reviews? YES! Good images are essential for eCommerce sites. However, if those images are simply static pictures of products, they don’t really offer a customer an opportunity to connect with the product on a visceral level....
by Anton Pachkine | Uncategorized
E-commerce firms are gearing up for cyber Monday deals this year. The day falls in December 1 after the Thanksgiving. However, most online traders usually start their Cyber Monday deals long before the actual period. Statistics have shown that about 75% of online...
by Anton Pachkine | eCommerce
If you have a smaller eCommerce operation going, there’s no shame in admitting that it’s pretty intimidating to compete with the largest businesses out there. Companies like Amazon and other behemoths have such a high market share than it might seem like the best days...
by Anton Pachkine | Uncategorized
Article below shows 15 examples of CTA buttons to drive conversions for online stores that convert with pop-ups, social engagement, home page features and most importantly, product page design. There are several types of Call-to-Action buttons: CTA buttons in pop-ups...
by Anton Pachkine | eCommerce
Optimizing an eCommerce Website: If you’re using a powerful eCommerce platform, you may actually not be getting the most out of it. Platforms such as Magento have tremendous capabilities were customizing storefronts, adding features and making other modifications are...
by Anton Pachkine | Uncategorized
Register for this free webinar here: http://bit.ly/12iHEjl Winter holidays and the pre-holiday season are known to be the busiest and most profitable time for most e-commerce sites owners. But are you sure that your business marketing strategy is helping you get the...
by Anton Pachkine | Uncategorized
What you do after the sale is just as important as what you do before. The ultimate success of your business depends on a strong, personable relationship with your customer base to build trust. Customer trust leads to customer loyalty, which leads to customer...
by Anton Pachkine | Uncategorized
The Google Security team has discovered a vulnerability for the SSLv3 protocol, nicknamed “POODLE”. The vulnerability allows the plaintext of secure connections to be captured by a hacker. More information on this vulnerability can be found here:...
by Anton Pachkine | Uncategorized
Kinga Hulewicz, Online Marketing Specialist at Positionly, provided step by step instructions on how to do on-site optimization for your e-commerce website to make it search engines friendly which will give you a higher position in the search results when somebody is...