by Greg Harris | eCommerce
One of the most annoying things about running your own eCommerce business is an advertisement working and closing a sale: and then the customer vanishes. No reviews, no logins: no more interactions. They bought from you once, and that was enough. But, of course, this...
by Anton Pachkine | eCommerce, WooCommerce
Standing for “Search Engine Optimisation”, SEO is a digital marketing strategy that focuses on your website’s presence in search results. The nuts and bolts of it involve ranking your website as high as possible on Google’s search results for keywords that are...
by Anton Pachkine | eCommerce, Magento, WooCommerce, X-Cart
Data is the skeleton key to growth. In today’s world, the most successful businesses are the ones who leverage the power of data to better understand their customers, their competitors and even themselves when trying to create more compelling marketing campaigns. ...
by Anton Pachkine | eCommerce, Magento, WooCommerce, X-Cart
Manual data entry is costly for B2B businesses. It’s time-consuming, prone to error, and a completely redundant practice to use in the digital age. The truth is that the most successful B2B businesses use software to process their data for a whole range of different...
by Anton Pachkine | eCommerce, Magento, WooCommerce, X-Cart
Covid-19 has transformed the way we do business, shifting consumers’ focus more towards the online world instead of traditional bricks and mortar. Ecommerce has already made massive gains but it is expected to reach new heights, with experts estimating the industry to...
by Anton Pachkine | eCommerce, Magento, WooCommerce, X-Cart
The biggest lie told today in the digital world is that email marketing is dead. No other statement in modern-day marketing could be further from the truth. With over four billion email users worldwide, three emails sent every second and over 95% of people checking...
by Anton Pachkine | eCommerce
Is your business ready for the post-pandemic surge in B2B commerce? Since Covid-19, the eCommerce industry has reached dizzying heights. Last year, eCommerce spending in the US grew from 11.8% in Q1 to 16.1% in Q2 and as the world continues to try and rid itself of...
by Anton Pachkine | eCommerce
On the face of it, your website may look fresh, clean, and pristine. And although this is crucial to maximizing the user’s experience, it’s equally important to ensure that all the inner technical elements are optimized. Doing an eCommerce website audit will have a...
by Anton Pachkine | eCommerce
In this article: The challenges of setting up an advanced B2B eCommerce portal The dangers of not having an advanced B2B eCommerce portal B2B eCommerce trends Looking ahead The versatility of your B2B eCommerce portal will often determine your ability to maximize your...
by Anton Pachkine | eCommerce
An effective B2B eCommerce catalog is the backbone of your whole eCommerce system for any wholesale distributor or supplier. In this article, I will share with you the important building blocks behind creating a profit-generating online catalog that will keep you...
